Superhero Muffins on top of three bestselling books by Run Fast. Eat Slow.

Born from the bestselling cookbooks

Over the past decade Superhero Muffins have become a cult-favorite breakfast for runners, moms, Olympians, picky kids and food lovers everywhere.

Now, we’re making it easier than ever to enjoy these nutritious muffins—with a dry mix that brings the same wholesome ingredients and freshly baked goodness to your kitchen in just minutes.

Superhero Muffins Sweet Potato Mascot with brown arms and legs standing on a brown circle
Superhero Muffins Founder Elyse Kopecky
About RFES

Our Mission

The mission at Run Fast. Eat Slow. is to inspire lifelong healthy habits that are approachable and enjoyable. Unlike most health-food brands, which are focused on low calorie, artificial sugars, high protein or other diet dogmas (which leave you feeling hangry), RFES provides rich nutrition to energize your day.

The name reminds us that despite our fast-paced lifestyles, it's important to slow down and nourish ourselves for the long run. 

Cookbooks

Run Fast. Eat Slow. is more than a cookbook series, it’s a movement.

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Rise & Run Cookbook on Amazon

Rise & Run.

Recipes, Rituals, and Runs to Fuel Your Day

Run Fast. Cook Fast. Eat Slow. Cookbook on Amazon

Run Fast. Cook Fast. Eat Slow.

Quick-Fix Recipes for Hangry Athletes

Run Fast. Eat Slow. Cookbook on Amazon

Run Fast. Eat Slow.

Nourishing Recipes For Athletes

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Superhero Muffins Apple Mascot with green arms and legs standing on a green circle
Superhero Muffins Founder Elyse Kopecky
Introducing

Our Founder

Driven to help others eat right and live healthy, Elyse Kopecky is a 3-time New York Times best-selling author, educator, and inspirational speaker. She co-authored Run Fast. Eat Slow., Run Fast. Cook Fast. Eat Slow. and Rise & Run with 4-time Olympian and NYC Marathon Champion, Shalane Flanagan.

Elyse is also a mom and avid trail runner which inspires her passion to fuel others and the future through enriching food.

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“Indulgent Nourishment” Philosophy

Eating well doesn’t mean sacrificing flavor, satisfaction, or the joy of food. Elyse coined the term “Indulgent Nourishment” in her first bestselling cookbook and still stands by that philosophy a decade later:

Food Should Be Delicious and Nutritious

Nourishment doesn’t have to be bland or restrictive. By embracing healthy fats (Yes to butter, eggs and full-fat yogurt!) and wholesome ingredients, it’s possible to create meals that are both deeply satisfying and packed with the nutrients your body needs.

Balance Over Perfection

Healthy eating is not about rigid dieting or macro counting but about enjoying a variety of foods in a balanced and thoughtful way. It’s okay to savor a rich dessert or a buttery sauce as part of a wholesome, nourishing lifestyle. Restrictive dieting leads to thinking about food around the clock and often results in more snacking and more sugar cravings.

Celebrating Real, Whole Foods

The foundation of Indulgent Nourishment lies in prioritizing minimally processed, real ingredients over synthetic or diet-focused substitutes. Real food not only tastes better but also fuels the body more effectively. Artificial sugars, sugar alcohols, protein powders and fiber fillers can disrupt our digestion and metabolism.

Fat For Flavor and Fuel

Fat is a carrier for flavor and nutrients. Many vitamins and minerals can’t be absorbed without it. Fat is also a primary source of energy to fuel your body for endurance endeavors and leave you feeling satiated.

Carbs for Energy

Protein is important but obsessive high protein diets can wreck havoc on your digestion and energy levels. To energize your workouts, you need both slow-burning complex carbs like oats and simple carbs like dates for quick energy, plus just the right amount of fiber from real food (not fiber additives) to prevent blood sugar spikes.